没有观众,即便全套奢侈品,也是锦衣夜行……在日常消费中,我们习惯于将消费(或支出)行为分为:必需性消费(支出)与非必需性消费(支出)。若就此举例的话,前者往往是食品、衣服等生活必需品,而后者往往是功能升级的同类产品或令感觉提升的奢侈品。在“非必需性消费(支出)”中,我们仅为感觉而买单的范围远比我们想象的要多得多,绝非局限于奢侈品。我们可以把这类为你带来感觉的消费归纳为:展示性消费(或支出)。 No audience, even a full set of luxury goods, is also a nightmare. In daily consumption, we are accustomed to the consumption (or expenditure) behavior is divided into: essential consumption (expenditure) and non-essential consumption (expenditure). For the sake of this example, the former is often necessities of food, clothing and the like, while the latter is often the same kind of product that is functionally upgraded or a luxury that makes sense. In “Non-Essential Consumption (Expense),” we’re paying for the sensations and the range is far more than we think, not limited to luxury. We can summarize this type of consumption that gives you the impression that it is indicative of consumption (or expenditure).