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21世纪的信息时代,我们的生活已经离不开“微”这个词了。微端、微博、微信充斥着我们的生活:微博取代博客成为时下最主流的信息分享平台,微信成为比短信更为快捷的即时通讯工具,传统媒体的单向度线性传播模式被逐渐打破,全民皆媒体的自媒体时代已悄然来临。它们用便捷性、即时性、自主性、互动性等特点满足了青年对新鲜事物的多元化追求,且充分整合了用户的时间碎片,受到青睐。根据2013中国社
In the information age of the 21st century, our life can not be separated from the word “micro”. WeChat, Weibo, WeChat are full of our lives: Weibo replaced blogs to become the most mainstream information sharing platform nowadays, WeChat became an instant messaging tool faster than SMS, and the one-way linear transmission mode of traditional media was gradually broken down , All the media since the media era has quietly come. They meet young people’s pursuit of diversification of new things with the features of convenience, promptness, autonomy and interaction, and fully integrate the user’s time fragments and are favored. According to 2013 China News Agency