本文对新媒体与传统媒体新闻传播的互补进行了研究和论述。把这两种媒体结合进行新闻传播,能够实现二者在传播主体、内容涵盖面、受众群体、传播效果等方面的互补。因此,在新媒体与传统媒体的结合过程中,要认真分析二者的缺点和优势,实现优势互补,共同发展。 This article has carried on the research and the discussion to the news media of new media and traditional media. The combination of these two kinds of media for news dissemination can achieve the complementarity between the two in terms of the main body of communication, the content coverage, the audience and the dissemination effect. Therefore, in the process of combining new media with traditional media, it is necessary to conscientiously analyze the shortcomings and advantages of the two and realize the mutual complementarity and common development.