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在街头巷尾的报亭中,最引人注目的就是那些花花绿绿的期刊画报,这些装帧精美价格不菲的期刊,题材多样内容丰富,广受大众的喜爱。像电影画报、时尚画报、健康画报等都拥有庞大的读者群。那什么又是画报呢?根据其形式与内容,我们一般认为,以摄影图片、绘画为手段,来传播信息和知识的直观图像的期刊。我国最早的画报是创刊于清光绪三年(1877)的《寰瀛画报》,它随晚清时期的西学东渐而来,这是我国第一次出现图文并茂的报刊。上个世纪20年代,上海出版了一批用铜版印刷并配有大量新闻图片的摄影画报,如《申报·图画周刊》《上海画报》《良友》
In the streets of the kiosk, the most striking is that those vivid periodical pictorial, beautifully framed beautifully priced periodicals, rich variety of subjects, widely loved by the public. Like a movie pictorial, fashion pictorial, Health Illustrated and so have a large readership. What then is a pictorial? According to its form and content, we generally believe that the use of photographic pictures, paintings as a means to disseminate information and knowledge of the visual images of journals. The earliest pictorial in our country was published in the Qing dynasty for the first three years (1877), “Huan Ying Illustrated Picture,” which came along with the Western learning in the late Qing period. This is the first time in China that there are pictures and newspapers. In the 1920s, Shanghai published a series of photographic newspapers printed with copper plates and equipped with a large number of news pictures, such as “Shenbao Weekly”, “Shanghai Pictorial” and “Liangyou”