星辰急便的董事长最先提出了“云物流”的概念,所谓的云物流,就是将“云计算”的概念导入到平常的物流管理中,并在云计算的基础上建立云平台,最早完成物流管理的各环节的活动。本文在借鉴前人的研究基础上,分析了云物流的优势以及菜鸟网络的两大核心平台,提出了菜鸟网络所面临的困难和挑战,并对菜鸟网络的未来愿景进行了展望。 The chairman of Star Express first proposed the concept of “cloud logistics”. The so-called cloud logistics is to import the concept of “cloud computing” into normal logistics management and establish a cloud based on cloud computing Platform, the earliest completion of all aspects of logistics management activities. Based on the research of predecessors, this paper analyzes the advantages of cloud logistics and the two core platforms of rookie network, puts forward the difficulties and challenges faced by rookie network, and prospects the future vision of rookie network.