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中国共产党形象建设是中共党建理论研究的热点和难点问题。本文搜集整理了新世纪以来国内外发表的相关学术研究文献,从党的形象建设内涵、特征、历史发展脉络、国家领导人党的形象建设思想、党的形象建设实现途径及党的形象建设与传播学等关系进行了梳理和分析,并对学界当前的研究状况予以评价,提出了今后开展党的形象建设研究的对策。
The Image Construction of the Communist Party of China is a Hotspot and Difficult Point in the Study of CCP’s Party Building. This article collected and sorted out relevant academic research documents published at home and abroad since the beginning of the new century. From the connotation and characteristics of the party’s image construction, the historical development vein, the thought of the party’s image building, the realization of the party’s image construction and the party’s image construction Communication and other relations were combed and analyzed, and the status of academia to evaluate the current study, put forward the future development of the party’s image building countermeasures.