论文部分内容阅读
一、专业市场的特点专业市场一般具有商品专、辐射面广、成交量大的特点。具体讲:一是商品种类专,以一种或一类商品为主;二是同一类商品的品种规格较全,三是经营方式灵活,多渠道、多层次、多形式,可以当面议价成交、期货交易、看样定货或供样定货、批发或批零结合且起批点不限等;四是商品价格低廉、薄利多销。在商品质量相近的条件下,以价格竞争取胜;五是商品信息反馈快,产销直接见面,购销员或经纪人成为市场经济活动的主体;六是销前销后服务工作配套,凝聚力强,辐射面广。
First, the characteristics of the professional market The professional market generally has a special product, a wide range of radiation, a large volume of features. Specifically speaking, the first is the special category of goods, mainly one or one type of commodities; the second is that the specifications of the same type of goods are more complete; the third is the flexible operation mode, multi-channel, multi-level, and more forms, and can be negotiated on the spot, Futures trading, sample ordering or sample ordering, wholesale or batch and zero combination and from the approval point is not limited; Fourth, the commodity price is low, small profits but quick turnover. Under the conditions of similar quality of goods, winning by price competition; Fifth, rapid feedback of goods information, direct sales and production, salespersons or brokers become the main body of market economic activities; Sixth, service work after sales, supporting cohesion, strong radiation Wide range.