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由中国广告协会电视委员会主办,上海文广新闻传媒集团承办,嘉兴市广播电视管理局协办的“2002年度中国电视广告年会”8月23日在上海东方滨江大酒店举行。本次年会是历年来参加人数最多、规模最大、规格最高的中国电视广告人的盛会。国家工商行政管理总局副局长韩新民,中共上海市委常委、市委宣传部部长王仲伟,中国广告协会秘书长时学志,中央电视台副总编辑赵立凡,上海文广影视集团总裁叶志康,嘉兴市副市长黄济华等领导出席了会议。会议由上海文广新闻传媒集团总裁朱咏雷主持。出席年会的除了中央电视台、全国各省级电视台的台长或分管广告经营的副台长和广告部主任外,部分海外媒体、广告
Sponsored by the China Advertising Association Television Committee, hosted by Shanghai Media Group, co-organized by Jiaxing Radio and Television Bureau, “2002 Annual China Television Advertising Conference” was held on August 23 at Shanghai Oriental Riverside Hotel. This annual conference is the grand gathering of Chinese television advertisers with the largest number, the largest scale and the highest specifications over the years. Han Xinmin, Deputy Director of SAIC; Wang Zhongwei, Member of CPC Shanghai Municipal Committee and Propaganda Department of CPC; Shi Xuezhi, Secretary-General of China Advertising Association; Zhao Lifan, Deputy Chief Editor of CCTV; Ye Zhikang, President of Shanghai Media Group; Vice Mayor of Jiaxing Huang Jhuahua and other leaders attended the meeting. The meeting was presided over by Zhu Yonglei, president of Shanghai Media Group. Attendance at the annual meeting In addition to CCTV, the country’s provincial TV station’s chief or in charge of advertising, deputy director and director of the advertising department, some overseas media, advertising