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体育文化与体育新闻之间存在一种互相促进发展的关系,体育新闻是体育文化传播的重要形式,体育文化是体育新闻赖以生存与发展是前提。在当前体育新闻发展中,存在着传播体育文化的失衡问题、娱乐化、暴力化倾向问题。应当基于体育文化与体育新闻之间的关系,从推进体育文化发展,规避和解决体育新闻传播中的问题出发,积极实施体育新闻发展的策略。
There is a mutual promotion and development between sports culture and sports news. Sports news is an important form of sports culture. Sports culture is the prerequisite for the survival and development of sports news. In the current development of sports news, there is the problem of imbalance in the spread of sports culture, entertaining and violent tendency. Based on the relationship between sports culture and sports news, we should proceed from the development of sports culture and avoid and solve the problems in the distribution of sports news, and actively implement the strategy of sports news development.