驰名商标的法律保护是《巴黎公约》、TRIPS协议等国际条约所规定的重要内容。我国基于加入世界贸易组织的需要,于2001年修改《商标法》时正式确立了驰名商标的司法认定制度。驰名商标的司法认定应坚持“被动保护、个案认定、因需认定、事实认定”的原则。发生同类或类似商品(服务)的商标侵权纠纷时,无须进行驰名商标的司法认定。当发生非同类或非类似商品(服务)、将他人商标作为字号突出使用于非类似商品、域名抢注、对未注册商标予以保护等商标侵权纠纷案件时,才涉及驰名商标的司法认定与保护问题。在司法实践中,应防止驰名商标司法认定出现冲突认定及被滥用的情形,以维护驰名商标司法认定的权威性。 Legal protection of well-known trademarks is an important part of international treaties such as the “Paris Convention” and the TRIPS Agreement. Based on the need of joining the World Trade Organization, our country officially established the judicial recognition system of well-known trademarks when it amended the Trademark Law in 2001. Judicial recognition of well-known trademarks should adhere to the principle of “passive protection, identification of cases, recognition of facts, determination of facts”. In the event of a trademark infringement dispute of the same kind or similar goods (service), the judicial determination of a well-known trademark is unnecessary. When the non-similar or non-similar goods (services), the use of other people’s trade mark as a prominent use of non-similar goods, cybersquatting, protection of unregistered trademarks and other trademark infringement disputes involving the well-known trademarks of judicial recognition and protection problem. In judicial practice, we should prevent the judgments of well-known trademarks from being found in conflict and abuse, in order to safeguard the authority of judgments of well-known trademarks.