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在市场经济条件下,报业经济要健康、稳步地发展,不断增强报社的经济实力,我们的经营管理工作就要上台阶,上水平.在这方面,许多报社提供了很好的经验,很值得学习借鉴.但是,总的来看,我国报业经济的发展很不平衡,管理水平也不高,效益还较低,有些报社虽然取得了长足发展,但很少能形成规模效益.因此,我们要重视和加强报业经营管理工作,以推动报业经济发展.摆正经营管理的位子经济是基础,报业要发展,就要有经济作后盾.因此,认识和确立经营管理在报社的地位至关重要.报社是办报的.作为报业主体的各级党报,是党和政府的喉舌,担负着“用正确的舆论引导人”的重任.因此,报社必须以办报为中心,千方百计把报纸办好,让党委满意,群众喜爱.但是,办好报纸是要投入的,钱从哪里来呢?在计划经济体制下,报社靠财政养活,现在不行了,国家改革了经济体制,许多地方的财政都对报社“断了奶”.党和政府一方面要求报社把报纸办得更好,在社会主义建设中发挥更大作用,一方面要求报社自主经营,自负盈亏,依法纳税,自我发展.这种财政体制,把报纸完全推向了市场.财政不给钱,报社要生存,要发展,就要发展报业经济,抓好经营管理,壮大报社经济实力.发展报业经济,抓好经营管理,关键是处理好办报与经营的关系,摆正经营管理的位子.报人都重?
Under the conditions of a market economy, the newspaper economy should develop healthily and steadily and continuously enhance the economic strength of the newspaper companies, and our management and administration must go up to the upper level and many newspapers have provided very good experience in this respect. It is worth learning from it.But, on the whole, the development of the newspaper economy in our country is not balanced, the management level is not high, the benefit is still low, and although some newspapers have made great progress, they rarely produce economies of scale.Therefore, We should attach importance to and strengthen the operation and management of the newspaper industry in order to promote the economic development of the newspaper industry. To properly manage the seat economy is the basis for the development of the newspaper industry, we must have the economic backing. Therefore, to understand and establish the business management in the newspaper’s The newspaper is a newspaper .As the main body of newspapers and newspapers at all levels, is the mouthpiece of the party and the government, is responsible for “the correct media to guide people,” the task.Therefore, the newspaper must take the newspaper as the center, In doing everything possible to run the newspaper well, let the party committees be satisfied with the masses’ love .However, the newspaper should be put into operation, where the money comes from? Under the planned economy, the newspaper relies on financial support. Now it is impossible. The state has reformed the economic system, Xu The local finance all “broke the milk.” On the one hand, the party and the government require the newspaper office to do a better job of the newspaper and play a greater role in the socialist construction. On the one hand, the newspaper and the government require newspapers to run their own businesses at their own profit and loss, pay taxes according to law, Development of the financial system, the newspaper completely pushed the market.Finance does not give money, the newspaper to survive, to develop, it is necessary to develop the newspaper economy, do a good job in management, expanding newspaper economic strength. Good management, the key is to deal with the relationship between the newspaper and business, put the seat of management.