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一名曾为伦敦奥运会设计中国馆的年轻设计师向我倾诉他的苦恼,说他自从创建设计事务所几年以来,他和合伙人每天都在非常努力地工作,可最终还是看不到钱。辛辛苦苦挣点钱,去掉事务所运转的成本和费用也就剩不下多少,根本不可能完成自己理想中的原始资本积累。他向我讨教:如何才能使自己发展的步伐更快一些?这位设计师有才华有思想,他正在为走出自己发展的瓶颈阶段努力寻找出路。对于他目前所处的困境我是相当清楚的,因为二十多年前我也曾领导过类似的广告设计公司,当年也曾为谋求发展而苦苦探寻过。他现在的苦衷就是我当年的苦衷,其实这也同样是千千万万正在成长中的
A young designer who had designed the China Pavilion for the London Olympics told me about his distress, saying that he and his partner have been working very hard every day for several years since creating a design firm, and eventually can not see the money . Hard to earn some money, remove the cost of running the office and the cost is not much left, it is impossible to complete the ideal of their original capital accumulation. He asked me: how can we make our own development faster? The designer has talented thinking, he is trying to find a way out of the bottleneck of their own development. I am quite clear about the predicament he is in now, because I had led a similar advertising design company more than two decades ago, and I also worked hard to find development for that year. His current difficulties are my difficulties, in fact, this is also the tens of millions are growing