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消费需求不断升级的背景下,有品质、有品位的生活方式成为中国消费者追求的目标。“衣食住行”衣为首,“穿衣”问题成为大众关注的焦点。现代消费者不仅要穿得好看,更要穿出个性与独特品位,这也对服装制造者提出更高要求。在这个颠覆的年代,中国制造业不得不面对生产模式的改变。传统的加工制造面临着新一轮革命化发展。好在互联网信息技术的快速发展为工业制造带来转机。柔性生产链改造、快速反应、个性化定制等,成为中国服装企业发展战略中的关键词。
Under the background of escalating consumer demand, quality and tasteful lifestyles have become the goals pursued by Chinese consumers. “Clothing and food line ” clothing led, “dress ” the issue has become the focus of public attention. Modern consumers not only wear good-looking, but also piercing personality and unique taste, which also put forward higher requirements for apparel manufacturers. In this era of subversion, the Chinese manufacturing industry had to face changes in the mode of production. The traditional processing and manufacturing are facing a new round of revolutionary development. Fortunately, the rapid development of Internet information technology brings a turning point for industrial manufacturing. Flexible production chain transformation, rapid response, personalized customization, a Chinese garment enterprises in the development strategy of the key words.