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高校体育旅游是旅游业的重要组成部分,是我国经济、文化、旅游、教育事业快速发展的必然结果。本研究从西南地区高校的区位优势、大学生的心理和兴趣特点入手,运用文献、问卷调查、综合分析法,对西南地区高校体育旅游课程开设的可行性进行分析论证后发现:把体育旅游正式纳入西南地区高校课程设置,符合高校区域特点和大学生兴趣需要,对促进高等教育的发展改革、旅游业人才培养、社会经济文化的发展都将产生良性影响。
Sports tourism in colleges and universities is an important part of tourism and an inevitable result of the rapid development of economy, culture, tourism and education in our country. This paper starts with the location advantages of colleges and universities in Southwest China and the psychological and interest characteristics of undergraduates. By means of literature, questionnaire survey and comprehensive analysis, this article analyzes the feasibility of setting up physical education tourism courses in colleges and universities in Southwest China and finds that formally incorporating sport tourism The curriculum setup in colleges and universities in Southwest China meets the regional characteristics of colleges and universities and students’ interest needs and will have a positive impact on the development and reform of higher education, the training of tourism personnel, and the development of social economy and culture.