论文部分内容阅读
中国的玉雕市场向来都比较火热,也是众多玉爱好者收藏之物,说到玉雕不得不说有名的罗湖水贝珠宝石产业区“水贝18”;虽然建立的时间不长,但企业品牌却在业界迅速崛起。那因为水贝18有着自己特殊的主张:“创建和成长一个品牌,不仅要在质量上赢得客户及消费者信任,还要在品牌的理念上实现互通。推广的不单是有形商品的接纳,更是品牌文化、理念、思维的融合。只有这样品牌的生命才能延续,品牌的灵魂
China’s jade carving market has always been relatively hot, but also many jade lovers collection of things, said jade carving had to say that the famous Luohu water Bead jewelery industrial zone ”water shell 18“; Although the establishment of the time is not long, but the business Brand is rapidly rising in the industry. That’s because Water Pui 18 has its own special proposition: ”Creating and growing a brand not only wins the trust of customers and consumers in quality, but also communicates with each other on the concept of the brand. Not only the promotion of tangible goods is accepted, It is the integration of brand culture, philosophy and thinking. Only in this way can the brand’s life continue and the brand’s soul