高校旅游作为一种新兴的特色旅游项目逐渐赢得了市场的关注。高校旅游资源丰富,其特有的优势资源深受游客青睐,但在高校旅游市场拓展的过程中,也浮现出了一系列的问题。本文以湖南第一师范学校为例,提出几点对高校旅游资源开发的对策和建议。 University tourism as an emerging specialty tourism project has gradually won the market’s attention. University tourism resources are rich, its unique advantages of resources favored by tourists, but in the process of expanding the tourism market in colleges and universities, also emerged a series of problems. Taking Hunan No.1 Normal School as an example, this article puts forward some countermeasures and suggestions on the development of tourism resources in colleges and universities.