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通过总结我国炼油企业的发展现状及存在的问题,依据炼油行业特点选择市场、生产、资本、绩效4个战略变量,应用Clementine软件进行K-means聚类分析,据此将我国国有炼油企业划分为骨干型、潜质型和待优化型3个不同战略群组,针对各战略群组中炼油企业的特征及存在的问题,从国家层面和企业层面提出相应的发展战略。
By summarizing the development status and existing problems of China’s oil refining enterprises, four strategic variables of market, production, capital and performance are selected according to the characteristics of the oil refining industry. The K-means clustering analysis is conducted using Clementine software. Based on this, the state- Backbone, potential and to be optimized 3 different strategic groups, for the strategic group of oil refining enterprises in the characteristics and existing problems, from the national level and enterprise level to put forward the corresponding development strategy.