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企业赢利机理反映的企业:一种是内在和谐;一种是企业价值取向,又是企业专注自身能力的提高和资源的扩充情况下融会贯通经验模型和思维概念,组合企业获得利润模式的过程。本文针对企业在拥有一定的区域优势的情况下,但是自身能力和资源还是存在一定的约束,构造了一个基于专注的区域领先的赢利模式。此模型充分体现了在区域存在优势的企业,面临机会和威胁时候,应该如何进行自身提升,如何进行专注的提升自己的核心竞争力,并且充分发挥自身的优势。充分解析了珠江啤酒如何取得基于专注的区域领先优势而取得的成就。
Enterprise profit mechanism reflects the business: one is the internal harmony; one is the value orientation of enterprises, but also enterprises focus on their own ability to enhance and expand resources under the experience of the experience model and the concept of thinking, the process of the combination of business profit model. In this paper, enterprises have some regional advantages in the case, but its own ability and resources there are still some constraints, to create a focus on the region’s leading profit model. This model fully reflects how enterprises that have advantages in the region should enhance themselves and concentrate on their own advantages when faced with opportunities and threats. Fully analyzed how Zhujiang Brewery achieved the achievements made based on the leading advantages of the region.