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10年前,当宁波的一些服装品牌已享誉全国时,博洋家纺(315000浙江省宁波市启文路157-6号电话：0574-87462969网址：www china-be- yond．com)才刚刚起步。10年后,很多消费者家中用上了“博洋”家纺产品。宣传和销售齐发力甩掉跟风者1995年,博洋集团提出“中国人的家纺从博洋开始”的理念,开拓国内家纺市场。在此之前,博洋一直在给欧美的一些大品牌做贴牌加工。欧美的产品标准要求很高,为了拉住客户,博洋在生产工艺上下足了工夫,产品赢得了国外客户的认可。多年的贴牌生产经历,让博洋不仅掌握了国际一流的加工工艺,而且,也吸取了不少产品设计的经验。为了提高自身的设计能力,博洋成立了由40多位专业人士组成的设计部门。一方面研究国外产品的设计理念和流行趋势,一方面关注国内市场。从老百姓的需求入手,设计符合国内市场需求的产品。凭借多年的外贸加工经验,博洋一开始便向国内市场推出高品质的家纺产品,一口气开发出了1300多种产品。
Ten years ago, when some clothing brands in Ningbo have enjoyed a good reputation throughout the country, Boyang Home Textiles (157000 Qiling Wen Road, Ningbo, Zhejiang Province, China) has just started . 10 years later, many consumers home with “Bo Yang” home textile products. Propaganda and sales of Qi and force to get rid of follow-up In 1995, Bo Yang Group put forward the concept of “Chinese textile started from Bo Yang” and opened up the domestic textile market. Prior to this, Bo Yang has been to OEM some large brands in Europe and America. Europe and the United States demanding product standards, in order to pull customers, Bo Yang in the production process up and down a full time, the product has won the recognition of foreign customers. Years of OEM production experience, Bo Yang not only mastered the world-class processing technology, but also learned a lot of product design experience. In order to improve their own design capabilities, Bo Yang set up by more than 40 professionals in the design sector. On the one hand, we study the design concept and popular trend of foreign products, and on the other hand we pay attention to the domestic market. Starting from the needs of the people, design products that meet the needs of the domestic market. With many years of foreign trade processing experience, Bo Yang first introduced to the domestic market high-quality textile products, breath developed more than 1300 kinds of products.