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高职院校是随着我国教育产业化出现的,对广告专业的建设没有庞大的政府资源和多年的教学历史,高职院校的专业设置完全根据市场的需求而定。不同的专业建设有自身不同的建设要求,全国高职院校数量庞大不能一一调研,在这里我们仅就石家庄高职院校广告相关专业为例来进行讨论。一、高职院校的广告专业基本情况。高职院校中百分之六十的学校都开设有广告相关的专业,在这些院校中,广告专业所在的系别是不一样的,有的设置在艺术
Higher vocational colleges appear as the industrialization of education in our country, and there is no huge government resources and years of teaching history for the construction of advertising major. The professional setting of higher vocational colleges depends entirely on the demand of the market. Different professional construction has its own different requirements for the construction of a large number of higher vocational colleges can not be investigated one by one, where we only Shijiazhuang vocational colleges advertising related professional as an example to discuss. First, the basic situation of advertising professional in higher vocational colleges. In 60% of higher vocational colleges, there are advertisement-related majors, of which the department of advertisement major is different, and some of them are set in art