快现代市场竞争越来越激烈,技术更新越来越快,产品寿命周期越来越短,消费者越来越难满足,使得企业对市场变化的评价只有一个字：快。在竞争越来越激烈的市场中,速度成为一种特别重要的竞争力。片面追求新产品品质的完美,忽略速度的重要性,必将错失市场机会、导致盈利能力下降。任何一种新的市场营销模式都是特定时代的产 Faster and fiercer market competition, faster and faster technology updates, shorter and shorter product life cycles, and harder and harder consumers to satisfy, make the assessment of the market changing only one word: fast. In an increasingly competitive market, speed becomes a particularly important competitive edge. One-sided pursuit of the perfect quality of new products, ignoring the importance of speed, will certainly miss market opportunities, leading to decreased profitability. Any new kind of marketing model is the production of a particular era