近些年,我国的服装企业得到了长足的发展,企业经营者认识到品牌的重要性,也认识到了设计师的重要作用。设计设计师可以升级品牌定位,生产出高附加值的产品,使企业的到高额利润。服装是我国创意产业的重要组成部分,需要设计师来推动。市场表明,人们在满足基本生活需要后,对设计有跟多的需求。 In recent years, China’s garment enterprises have made considerable progress, business managers recognize the importance of the brand, but also recognize the important role of designers. Designers can upgrade the brand positioning, to produce high value-added products, so that enterprises to high profits. Clothing is an important part of China’s creative industries, designers need to promote. The market shows that people have more demand for design after meeting their basic needs.