随着个人存款账户实名制的出台以及电子化金融的迅速发展,金融消费者隐私权的保护问题倍受关注,处理是否得当对稳定客户关系意义重大第一个案例:某银行的客户关系管理系统遭黑客入侵,约20万名高端客户的信息泄露,损失无法计量。客户关系管理的重要性、长远性自始至终都是企业的战略管理目标。实施客户关系管理的目的是要留住客户,不仅仅 With the promulgation of the real name system of personal deposit accounts and the rapid development of electronic finance, the protection of the privacy rights of financial consumers has drawn much attention. Whether the handling is proper or not is of great significance to the stable customer relationship. The first case: the customer relationship management system of a bank Hackers invasion, about 200,000 high-end customer information leakage, loss can not be measured. The importance of customer relationship management, long-term strategic enterprise throughout the strategic goal. The purpose of implementing customer relationship management is to retain customers, not only