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企业新闻媒体作为企业的一个宣传阵地和平台,多年来在沟通上下信息,鼓舞职工干劲,分析难点问题,转变思想观念等方面发挥着积极的作用。但随着时代的前进,市场媒体、网络媒体等的冲击,受众的要求也越来越高,对企业媒体的发展提出了新的考验和挑战。企业新闻媒体如何坚持与时俱进,改革创新,更好地服务受众?笔者认为,积极探索和努力实现由新闻
As a propaganda position and platform of the enterprise, the enterprise news media has played an active role over the years in terms of communicating information, encouraging employees to work hard, analyzing difficult issues and changing ideas and concepts. However, with the progress of the times, the impact of market media, online media and the like, the audiences’ demands are also getting higher and higher, putting forward new challenges and challenges to the development of enterprise media. Enterprise News Media How to adhere to advancing with the times, reform and innovation, and better serve the audience? I believe that actively explore and strive to achieve by the news