伴随着竞争动态发展,传统的环境监测与跟踪方法、模式已经不能适应变化要求。在分析动态竞争环境基本特点与企业动态战略基本模式的基础上,引入情景规划法,系统分析与阐述基于情景规划的动态竞争环境的监测与跟踪基本思路、基本模式,并对其机制做深入阐释。 With the dynamic development of competition, the traditional methods of environmental monitoring and tracking have not been able to meet the changing requirements. Based on the analysis of the basic characteristics of dynamic competition environment and the basic pattern of dynamic business strategy, the introduction of scenario planning method systematically analyzes and elaborates the basic idea and basic mode of monitoring and tracking of dynamic competitive environment based on scenario planning, and gives an in-depth explanation of its mechanism .