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每个产品都有其独特的市场地位。不同区域的产品更成为体现其区域价值的有利载体。这种现象在房地产市场上尤为突出。北京的大户型市场,目前正呈现出百花齐放的态势,其中不乏一些优势项目独占鳌头,也不乏一些鱼目混珠的项目充斥市场。开发商看到的是投资大户型背后的高利润,却未曾正确的估计到由于产品价值与区域价值、消费价值的错位而带来的巨大风险。所以,要真正的了解大户型的市场状态,挖掘其内在的区域价值,尤为重要。大户型产品,是根据市场发展的不同需求而制作出来的体现不同区域价值和消费价值的成熟产品。不同的区域,大户型的发
Each product has its own unique market position. Products in different regions have become more favorable carriers that reflect their regional value. This phenomenon is particularly prominent in the real estate market. Large-sized market in Beijing is currently showing a flourishing trend, some of which are the dominant projects, there are also some fish-eye projects flooding the market. Developers see the high profits behind the large investment, but did not correctly estimate the huge risk due to product value and regional value, the misplacement of consumer value. Therefore, to truly understand the large-scale market conditions, tap the intrinsic value of the region, is particularly important. Large-scale products, is based on the different needs of the market and produced out of different regional values and consumer value of mature products. Different regions, large-sized hair