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虽然同是人类大脑的组成部分,左脑与右脑却有截然不同的分工。左脑司语言,用语言来处理讯息,把进入脑内看到、听到、触到、嗅到及品尝到的信息转换成语言来传达,控制着知识、判断、思考。右脑司图像,将看到、听到和想到的事物,全部转化为图像进行思考和记忆,控制着想象、创意、灵感和超高速反应,散发着感性和直观的气味。传播学怪杰麦克卢汉认为,媒介是人体和人脑的延伸,如衣服是肌肤的延伸,住房是体温调节机制的延浙江传媒集团传媒梦工场首席研
Although it is a part of the human brain, there is a distinct division of labor between the left and right brains. The left brain deals with the language, processes the message in words, transforms the messages seen, heard, touched, smells and tastes into the brain to convey and control the knowledge, judgment and thinking. Right brain images, will see, hear and think of things, all converted into images for thinking and memory, control the imagination, creativity, inspiration and super speed reaction, exudes a sense of smell and visual odor. McLuhan, a geek of communication, believes that the media is an extension of the human body and the human brain. For example, clothes are an extension of the skin. Housing is a mechanism of thermoregulation. Zhejiang Media Group chief media research DreamWorks