浅谈“旅游市场营销”

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伴随着社会经济的发展,人民生活水平的日益提高,城乡居民开始关注自己的生活质量,于是度假、休闲等旅游需求急剧增加,旅游产业的发展如火如荼。随着市场经济的发展,旅游业开始从新的经济增长点迈向新的支柱产业,旅游业正处于蓬勃兴旺时期,近年来取得了辉煌成就,已进入了一个前所未有的大发展时代。 With the development of society and economy, people’s living standards are increasing day by day. Urban and rural residents are beginning to pay attention to their own quality of life. As a result, demand for travel such as holidays and leisure activities has increased sharply, and the development of tourism industry is in full swing. With the development of market economy, tourism has started to move from a new economic growth point to a new pillar industry. Tourism is in a booming period. In recent years, it has made brilliant achievements and has entered an era of unprecedented development.
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