举世瞩目的“浙商”现象,蕴含着丰富和深刻的人文精神。“浙商”的人文精神,既是悠久灿烂的中国传统文化的当代表现,也是西方文化和经济全球化影响的体现,更是无数当代“浙商”传承和发扬了浙江区域工商文化传统,在实践活动中创造和积累的思想、理念和品行等的结晶,是“浙商”发展的精神宝库。 Attracted worldwide attention “Zhejiang ” phenomenon, contains rich and profound humanistic spirit. The humanistic spirit of “Zhejiang Merchants” is not only a contemporary manifestation of the long and splendid Chinese traditional culture, but also an expression of the influence of Western culture and economic globalization. It is also the heritage of many contemporary “Zhejiang Merchants” and the promotion and promotion of Zhejiang’s regional business culture Tradition, the crystallization of ideas, ideas and character created and accumulated in practical activities, is the spiritual treasure trove of the development of “Zhejiang Business”.