众所周知,影视内容产品从策划、立项到最后杀青,不但周期长,而且存在着投融资风险、制作风险、人员风险、版权风险、竞争环境风险、舆论口碑风险等不确定因素。多重风险意味着影视产业是一种高风险的文化产业。那么,是否有降低风险的办法呢?《经济》记者专访了南开大学传播学系主任、博士,清华大学新闻传播学博士后陈鹏。 As we all know, video content products from the planning, project to the final accomplishments, not only long cycle, but there are investment and financing risk, production risk, personnel risk, copyright risk, competition risk, public opinion risk of public opinion and other uncertainties. Multiple risks means the film industry is a high-risk cultural industry. So, is there a way to reduce the risk? “Economic” reporter interviewed Nankai University Department of Communication, PhD, Tsinghua University, Chen Peng, postdoctoral fellow.