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在达成一项(产品或服务)销售的所有关键环节中,找到有效客户是基础,即找到那些马上需要你产品或服务的客户。对于不了解你的服务或产品或暂时没有需求的客户,销售代表进行启蒙的目的是要把这些潜在的客户发展成为有效客户,但从不了解到了解,从不需要到让他产生需要,则必定会耗费很长的时间和精力。能否产生需求是未知数启蒙客户将会导致销售代表把大量的时间耗费在不知道是否有结果的客户
Finding effective customers is the key to reaching all the key points in a (product or service) sale, finding customers who need your product or service right away. For customers who do not know your service or product or have no immediate need, the sales representative's purpose of enlightenment is to develop those potential customers into valid customers, but never know, never need to be made available to them, It will certainly take a long time and energy. Whether demand can be generated or not Enlighten customers will lead sales representatives to spend a lot of time on customers who do not know if they have any results