流媒体(streaming media)作为一种新的媒体传播方式,为互联网带来了大量的、基于音频的业务应用,如远程教育,会议电视、网上电视、网上电台、视频点播、网络游戏、以及大量商务电视、如新闻发布、上市路演、公司培训、产品展示、网上广告、公关活动、管理层访问、研讨会等,将广播电视的内容和传播方式“移植”到网上,成为新的广播电视形态。 Stream media, as a new medium of media transmission, has brought a large number of audio-based business applications to the Internet such as distance education, conference television, online television, online radio, video on demand, online games, Business TV, such as press releases, roadshows, company training, product demonstrations, online advertising, public relations activities, management visits, seminars, etc., have “portrayed” the contents and methods of broadcasting and television online to become new radio and television formats .