过去的5年,纺织服装行业电子商务快速发展,成为行业商业模式创新、运用管理创新和供应链创新的重要手段据商务部统计,2015年中国电子商务交易规模达到20.8万亿元,同比增长26.83%。2015年中国移动网络零售市场规模达到2.10万亿元人民币,增长140.8%,其在全国网上零售市场中的占比达到54.12%。移动端的重要性已超越PC端,成为网络零售市场中最重要的入口。2015年,纺织服装电子商务在中国电子商务发展中仍然占据重要地位, In the past five years, the rapid development of e-commerce in the textile and apparel industry has become an important means of innovation in business models, management innovation and supply chain innovation. According to the statistics of the Ministry of Commerce, the scale of e-commerce transactions in China reached 20.8 trillion yuan in 2015, an increase of 26.83 %. In 2015, the scale of China’s mobile online retail market reached 2.10 trillion yuan, up 140.8%, accounting for 54.12% of the national online retail market. The importance of mobile is beyond the PC and has become the most important entry point in the online retail market. In 2015, textile and apparel e-commerce still occupies an important position in the development of e-commerce in China.