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农业众筹作为革新农业发展模式,通过创新农村弱势群体创业过程中的融资方式,提高了农村包容性创业能力,是缩小城乡差距、实现城乡一体化的重要手段。由于对农业众筹的认知不高、农产品季节性强、信息不对称等原因,目前我国农业众筹发展效果不如预期,农业众筹正陷入瓶颈期,亟待破解矛盾,促进发展。下一步,应从平台建设、产品质量、风险控制等多方面,积极采取措施,推进农业众筹可持续健康发展。
As an innovative model of agricultural development, agricultural crowdfunding improves the capacity of inclusive entrepreneurship in rural areas by innovating the financing methods of rural disadvantaged groups in starting their own businesses. It is an important means to narrow the gap between urban and rural areas and realize the integration of urban and rural areas. Due to the low awareness of crowdfunding in agriculture, seasonal seasonal changes in agricultural products and information asymmetry, the current development of China’s agricultural crowdfunding is not as effective as expected and the agricultural crowdfunding is in a bottleneck. It is urgent to crack the contradictions and promote development. In the next step, we should take active measures to promote the sustainable and healthy development of agricultural crowdfunding from the aspects of platform construction, product quality and risk control.