论文部分内容阅读
不少科技型中小企业,都在为“如何才能卖出去产品,将技术转化为经济效益”而头疼。为何中小型科技企业开发的产品就这般难卖?究其缘由,主要来自于两个方面,一方面是科技产品研发周期长,市场反应慢,资金短缺,往往产品研发出来后,资金所剩无几,没有营销预算,而产品却还需要一定时间才能为市场接受;
Many small and medium-sized scientific and technological enterprises, are in the “how to sell products, the technology into economic benefits” and a headache. Why small and medium-sized technology companies develop products so difficult to sell? The reason, mainly from two aspects, on the one hand is the long product development cycle of science and technology, the market slow response, lack of funds, often developed products, the remaining funds Nothing, no marketing budget, but the product still takes some time to be accepted by the market;