“神曲”的广泛传播以及“神曲现象”的产生,离不开媒体的议程设置与受众的互动传播。在信息传播工作开展的过程中,媒体有必要利用议程设置以及调动受众互动传播积极性等方式来推动信息的传播。同时也有必要创造雅俗共赏的传播内容,引导大众理性地进行话语表达,提升受众的审美情趣与媒介素养,从而确保信息传播工作以及媒介生态的健康发展。 “Divine Comedy ” wide dissemination and “Divine Comedy ” phenomenon, can not be separated from the media agenda setting and the audience’s interactive communication. In the process of information dissemination, it is necessary for the media to promote the dissemination of information through the use of agenda setting and mobilizing audiences to communicate with each other actively. At the same time, it is also necessary to create the content of communication of elegance and common customs, guide the general public to rationalize the expression of discourse, and enhance the audience’s aesthetic taste and media literacy so as to ensure the information dissemination and the healthy development of media ecology.