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文化产业被称为“21世纪的最后一桶金”。在弘扬传统文化的大背景下,充分利用我国丰厚的文化资源,以文化为灵魂带动产业,成为各行各业发展的新动力。中国传统插花艺术根植于传统文化,博大精深,源远流长,因具备端庄典雅的造型、富有诗意的画面、形神兼备的意境、师法自然的手法等鲜明独特的艺术表现力在世界插花花艺界中独树一帜,曾对世界特别是东方插花艺术产生巨大影响,是中国传统文化中最优美的古典艺术之一。传承与推广国家级非物质文化遗产、具有3000年发展历史的传统插花,对提升中国插花产业具有重要意义。
The cultural industry is called “the last pot of gold in the 21st century.” Under the background of promoting traditional culture, making full use of the rich cultural resources of our country and taking culture as the soul to drive the industry have become the new impetus for the development of all walks of life. Traditional Chinese flower arrangement art is rooted in the traditional culture, broad and profound, has a long history, because of its dignified and elegant style, poetic images, the perfect combination of artistic conception, the natural method of division of law and other distinctive unique artistic expression in the world flower arrangement unique , Had a tremendous influence on the world, especially the oriental flower arrangement art, and is one of the most beautiful classical arts in Chinese traditional culture. Inheritance and promotion of national intangible cultural heritage, with 3,000 years of development history of traditional flower arrangement, to enhance the Chinese flower arrangement industry is of great significance.