论文部分内容阅读
基于前人的研究成果对我国体育用品产业市场行为研究发现,当前在低市场集中度的产业市场中,我国体育用品企业在市场竞争行为中多采取价格行为、广告行为与兼并行为为主;市场协调行为方面:卡特尔组织行为是我国体育用品产业中企业今后市场协调行为的发展的趋势,价格领导行为属于晴雨表式的价格领导制。建议后续研究应倾向于在当前我国体育市场行为下的我国体育用品产业市场绩效如何与应采取产业政策规制我国体育用品产业的市场竞争行为与市场协调行为。
Based on the research results of our predecessors, the research on market behavior of sporting goods industry in our country found that in the current market with low market concentration, sporting goods enterprises in China take more price behavior, advertising behavior and merger behavior in the market competition behavior. Market Coordination behavior: The behavior of cartel is the trend of development of market coordination behavior of enterprises in the sporting goods industry in our country. Price leadership behavior belongs to barometer price leadership. It is suggested that the follow-up study should be inclined to how the performance of China’s sporting goods industry under the current sports market behavior in China should adopt the industrial policy to regulate the market competition behavior and market coordination action of China’s sporting goods industry.