“我们相信改变!(Change,we believe.in!)”美国新任总统奥巴马的这句竞选口号已经永久性地载入了史册。然而实际上,这只是奥巴马在初选阶段的竞选口号,在初选胜利以后,奥巴马竞选团队便将之改为“Change we need”(我们需要的改变),仅仅一个词语的变化.折射出了一位领导人的竞选策略。他在告诉美国民众:“美国需要改变,也请你们相信我可以为你们带来改变!”也正是这种勇于挑战的 “Change, we believe.in!” “The campaign slogan of the new President Obama of the United States has been permanently loaded into the annals of history. In practice, though, this is just Obama’s campaign slogan in the primaries, and after the primary victory, the Obama campaign changes it to ”Change we need.“ Reflections on just one word. Out of a leader’s campaign strategy. He is telling the American people: ”The United States needs to change, but also you believe I can bring change for you!" It is also the courage to challenge