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宁高宁独特的视角和透过现象看本质的个性思维,带给我们无尽的深思。推荐的理由有三点:第一,这篇文章发人深省,耐人寻味。作者从信息、通讯、航空、运输、房地产、保险、餐饮、娱乐和互联网等行业的最显为人知的现象出发,以“为什么”通联整篇文章,让国家管理者去反思,让企业家去琢磨,让有思想的读者去深思,使他们对社会诸多问题产生共鸣,并增加其责任感与使命感。第二,从整篇二十几个“为什么”,作者深刻揭示了不同行业、不同企业的的成功要素及潜藏的危机与问题。通过对企业成功与否的因素诸如:核心竞争力、社会需求、行业特点、市场成熟度、行业标准、制度和流程化、个性优势、资源型企业的源头势能、品牌、价值链不同环节的利益优势等的提问,作者暗示了企业的成功原因。第三,揭示资本转移、各行业利润远离平均化的背后是不变的经济发展规律。环境和市场的不断变化和不确定,考验着各行业要不断思索、改变,以“变”应“变”,方能达到不变的终极目标。而规律是不变的,企业家就是要有这种剖析规律、适应规律、利用规律而发展的信心与能力。可以说对于现代人,没有答案不如有答案,有答案不如提出好问题。换言之,提出问题,问题就解决了一半。
Ning Gaoning unique perspective and look through the phenomenon of the nature of individual thinking, bring us endless thought. Recommended for three reasons: First, this article thought-provoking, thought-provoking. From the most notorious phenomenon in industries such as information, telecommunications, aviation, transportation, real estate, insurance, catering, entertainment and the Internet, the author uses “why” to communicate the entire article so that state managers can reflect and allow entrepreneurs to go Pondering, so that thoughtful readers to ponder, so that they resonate with many social issues, and increase their sense of responsibility and mission. Second, from the entire twenty or so “why”, the author reveals profoundly the success factors and potential crises and problems of different industries and enterprises. Through the success of the enterprise factors such as: core competitiveness, social needs, industry characteristics, market maturity, industry standards, systems and processes, personality advantages, resource-based enterprises source potential energy, brand, value chain different aspects of the interests Advantages and other questions, the author hinted that the success of the enterprise. Thirdly, revealing the laws of economic development that reveal the transfer of capital and the diversification of the profits of various industries away from the average. The constant changes and uncertainties in the environment and the market test the continuous pondering and changing of various industries so that “change” should be “changed” before the ultimate goal of change can be achieved. The law is the same, entrepreneurs need to have this analysis of the law, to adapt to the law, the development of confidence and ability to use the law. It can be said that for modern people, there is no better answer than the answer, and the answer is better to ask a good question. In other words, the problem is solved in half.