加入WTO对湖南旅游业既是发展机遇 ,又有冲击。面对“入世”的影响 ,湖南旅游业应提高旅游规划水平 ,有序利用外资 ;加快国有和集体企业的改革步伐 ;提高人才培养质量和人力资源管理水平 ;积极推进旅游企业集团化进程 ;提高行业管理水平 ,营造公平竞争环境 ;积极利用计算机网络技术提高旅游销售和效益。 Accession to WTO is not only an opportunity for tourism development in Hunan, but also an impact. In the face of the influence of “accession to the WTO”, Hunan tourism industry should raise the level of tourism planning and use foreign capital orderly; speed up the pace of reform of state-owned and collective enterprises; improve the quality of personnel training and human resources management; actively promote the grouping of tourism enterprises; Industry management level, and create a fair competitive environment; actively use computer network technology to improve tourism sales and benefits.