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随着近年来丝绸之路建设的深入发展,作为丝绸之路黄金节点城市的张掖市也已成功搭乘丝路快车破风远行,对张掖市城市旅游形象、导览体系、城市功能区建设、河西高校旅游专业发展提出了挑战,张掖市旅游咨询服务中心的建设显得尤为迫切。本文从旅游咨询中心的概念以及功能入手,通过文献分析法、实地考察法、访问法等研究方法,分析了张掖市旅游咨询中心的发展现状,旅游服务中心与有关旅游管理部门和旅游企业之间的关系,最后提出旅游咨询中心如何用OTO与管理为旅游者提供创新的服务,从而提出建立旅游咨询服务中心的相应对策。希望本文的研究能引起有关方面对张掖市建立旅游咨询中心的重视,并为今后旅游咨询中心的建立提供一些行之有效的方案。
With the deepening development of the construction of the Silk Road in recent years, Zhangye City, as the golden node of the Silk Road, has also successfully taken the Silk Road Express Car to go on a long journey to explore the city’s tourism image and navigation system in Zhangye City, Hexi University tourism professional development challenges, Zhangye City Tourism Advisory Service Center construction is particularly urgent. This article starts from the conception and function of tourism consultation center, analyzes the current situation of development of tourism consultation center in Zhangye city through the methods of literature analysis, field study and interview. The relationship between tourism service center and relevant tourism administration and tourism enterprises Finally, it is put forward that how to use OTO and management to provide innovative services to tourists by the tourism information center so as to put forward the countermeasures of establishing the tourism information service center. It is hoped that the research in this paper can arouse the attention of relevant parties on the establishment of tourism information center in Zhangye City and provide some effective solutions for the establishment of tourism information center in the future.