因为经常与企业开会,就对企业的一些想法有了深入的了解。越了解就越觉得,目前在中国做营销,最紧要的任务就是纠错。因为企业总会有一些天生的自然而然的想法,也就是认识上的误区,这些想法并不符合客观市场,所以导致做错了事,带来坏结果。了解这些认识的误区,才能更有针对性地为企业服务。 Because I often meet with companies, I have a deep understanding of some of the company’s ideas. The more you understand, the more you feel that the most important task for marketing in China is correcting mistakes. Because companies always have some natural ideas, which are misunderstandings in understanding, these ideas are not in line with the objective market, and they lead to wrong things and bad results. Only by understanding these misunderstandings can we serve the enterprise more specifically.