时至今日,虽然电商还不能盖棺论定,但对马云主导的电商格局,倒是可以做个小结了。越是现代的,越容易标准化,电商没有例外。做电商,上手速度比做传统商业还快,因为操作电商没啥技术含量。做晚了就没机会了,做晚了就落后了。这也是人为制造的电商恐惧。最早入驻淘宝的淘品牌,现在并没有获得马云的特殊照顾。新进入的大品牌敢掏钱,马云照样引导流量,把最好的位置给他们。当电商的竞争变成了比投入,电商产品的未来方向是什么? Even today, although the e-commerce business is still unable to cover the issue, the pattern of e-commerce led by Ma Yun can be a summary. The more modern, the easier it is to standardize, and there is no exception for e-commerce. As an e-commerce provider, the speed of getting started is faster than that of traditional businesses, because operating e-commerce does not have technical content. There is no chance to be late, and it is too late to be late. This is also an artificially created e-commerce fear. The earliest Amoy brand that settled in Taobao has not received special care from Ma Yun. The new big brands entering the market dare to save money. Ma even guides the flow and gives them the best position. When the competition of e-commerce becomes more than investment, what is the future direction of e-commerce products?