图书馆是人们增加知识,促进文化素质提高的重要场所,然而随着社会的不断发展,人们的阅读习惯大大改变,逐渐边缘化了图书馆阅读。为了改变现状,图书馆阅读必须适应时代,与时俱进,借助大数据技术加大图书馆阅读推广很重要。论文分析了大数据时代下的阅读现状,并提出了具体的大数据技术在图书馆阅读推广中的应用,具有重要意义。 Library is an important place for people to increase their knowledge and promote the improvement of their cultural quality. However, with the continuous development of society, people’s reading habits have greatly changed, gradually marginalizing library reading. In order to change the status quo, library reading must adapt to the times, advancing with the times, with the help of big data technology library reading promotion is very important. The thesis analyzes the current situation of reading under the era of big data and puts forward the application of specific big data technology in the reading and popularizing of the library, which is of great significance.