DS品牌似乎与灵感、创造等有关浪漫邂逅的词汇有着天然的关联。当然,除了自身“法国制造”就足够因人浮想联翩外,更要感谢营销团队为它精心打造的故事背景。从进入中国市场伊始,DS品牌总是在强调与法国、特别是与巴黎牢不可破的精神属性。用一个汽车品牌来诉说对一座城市的爱,或者说将对一个城市的倾慕灌注于一个复兴的品牌上是否显得有些牵强? The DS brand seems to have a natural connection to the words about romantic encounters such as inspiration, creation, etc. Of course, in addition to their “Made in France ” is enough because of the imagination, but also thanks to the marketing team for it carefully crafted story background. From the beginning of entering the Chinese market, DS brand always emphasizes the unbreakable spirit attributes with France, especially with Paris. Is it a bit far-fetched to use a car brand to tell the love of a city, or to infuse a city with a rejuvenating brand?