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随着中国经济社会的高速发展,旅游业迅速升温,农业旅游异军突起。中国的农业旅游尚处在初级发展阶段,业界人士对农业旅游概念内涵缺乏系统的认知。必须厘清农业旅游的基本内涵,构建既与国际接轨又有中国特色的农业旅游人才培养模式和课程体系,才能有效提高中国农业旅游人才的适用性和国际竞争力。
With the rapid economic and social development in China, the tourism industry has been rapidly warming up and the agricultural tourism has been on the rise. China’s agricultural tourism is still in the primary stage of development, the industry’s lack of systematic understanding of the concept of agricultural tourism. It is necessary to clarify the basic connotation of agricultural tourism and to construct an agricultural tourism personnel training model and curriculum system that is both in line with the international standards and with Chinese characteristics so as to effectively improve the applicability and international competitiveness of agricultural tourism professionals in China.