一、企业文化的重要性企业文化十分强调人处于现代企业经营活动的中心地位,强调企业必须以正确的价值观和积极进取的企业精神,把严格的科学管理与软性的文化管理结合起来,充分挖掘员工的积极性和创造性,并有效地加以组织,形成统一的群体共识和自觉的群体行为,从而使企业具备强大的凝聚力。企业文化是企业持续发展的动力。没有文化的企业可以发展起来,但不可能长久发展。从实际来看,一些 I. The Importance of Corporate Culture Corporate culture emphasizes that human beings are at the center of modern business operations and emphasizes that enterprises must combine rigorous scientific management with soft cultural management with correct values ​​and entrepreneurial spirit, Excavate the enthusiasm and creativity of staff and organize them effectively to form a unified group consensus and conscious group behavior, so that enterprises have a strong cohesion. Corporate culture is the driving force for sustainable development of enterprises. Enterprises without culture can develop, but not long-term development. From a practical point of view, some