基于易班平台开展校园文化活动,不仅取决于活动本身的生命力,也取决于活动的宣传力。本文在开展活动实践的基础上归纳了基于易班开展校园文化活动的策略,认为在活动过程中不仅要注意线下线上相互联动并结合时事热点,提高活动自身生命力,同时要处理好宣传活动的开展细节。 Conducting campus cultural activities based on the platform for easy classes depends not only on the vitality of the activities themselves but also on the publicity power of the activities. Based on the practice of the activity, this paper summarizes the strategies of carrying out campus cultural activities based on classes and believes that it not only needs to pay attention to the offline offline interaction and the hot spots of events, but also enhance the vitality of the activities and handle the publicity activities The details of the development.