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运用问卷调查法、访谈法、文献资料法、数理统计法对湛江市滨海休闲体育现有状况,市民参与情况和未来发展策略进行研究,旨在为构建更适合湛江的滨海度假、滨海休闲、滨海养身、滨海旅游、滨海竞技体育项目发展.以滨海休闲体育为主体展开的,发展以摩托艇、滑翔伞、帆船、帆板、潜水、海钓、冲浪、滑水、沙滩排球、沙滩足球、沙滩手球等项目为吸引物,打造湛江的海洋休闲体育品牌,是湛江市滨海休闲体育发展的重点,也是湛江经济、文化崛起的突破点.人民的生活方式正在向发展型和享受型转变,这为休闲体育消费提供了有力的前提条件.有关部门制订滨海休闲体育政策策略,培育休闲体育市场,发展滨海体育产业,开拓滨海体育项目,拉动湛江经济发展,促进旅游开发,滨海休闲体育将成为新的区域经济增长点.
By using questionnaire, interviews, documentary data and mathematical statistics, this paper studies the current status of coastal recreational sports in Zhanjiang, citizen participation and future development strategies, aiming to establish a more suitable coastal resort, coastal recreation, coastal Take the lead in sports tourism development in the coastal area and develop sports boats, paragliding, sailing, windsurfing, diving, sea fishing, surfing, water skiing, beach volleyball, beach soccer, Beach handball and other projects as an attraction to create Zhanjiang marine leisure sports brand, Zhanjiang coastal leisure sports development is the focus, but also Zhanjiang economic and cultural rise of the breakthrough point .People’s lifestyles are to the development and enjoyment of change, which Which provides a strong precondition for leisure sports consumption.The relevant departments formulate strategies and policies for leisure and sports activities in coastal areas, cultivate leisure sports markets, develop sports industry in coastal areas, open up sports in coastal areas, promote economic development in Zhanjiang and promote tourism development, and recreational sports in coastal areas will become a new Regional economic growth point.